Costume is important in music videos for creating a brand for the band, costume can also suggest what type of music a band is likely to play. For example, a heavy metal band is likely to wear a lot of black clothing and studded jewellery, whereas a rap artist is more likely to wear baggy trousers, dipsy hats, "bling" etc.
In my music video I will get my band members to all wear jeans, in particular skinny jeans, because this style of trousers can be changed to suit any type of music depending on their style. I have chosen skinny jeans to stereotype the band and style of music they are expected to play.
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